The life insurance industry is continuously changing and there is a need for the insurer to align better with the emerging new business environment. Managing customer preferences & enhancing operational efficiencies is the challenging task in Insurance Life Industry in the current period. With the emergence of new technologies, customers now looking for more holistic services which mean insurers must rethink their strategies. New competitors, demanding customers, and new obstacles with the passage of time are transforming the life insurance industry.

Consumers are looking for those organizations which pay attention to their problems and offer them solutions and those industries that achieve clients’ satisfaction put themselves in the driver’s seat. The client is considered an important growth factor within the life insurance industry. The needs & expectations of clients are rapidly increasing so here the question arises: How can insurers adapt to customers’ new demands?

To find the answer to this question let’s take a quick look at these top 7 leading life insurance companies:

Genworth Financial Inc. (NYSE: GNW)

Genworth Financial Inc. (NYSE: GNW) shares were trading down -2.26% at $3.46 at the time of writing on Friday. Genworth Financial Inc. (NYSE: GNW) share price went from a low point around $1.87 to briefly over $4.93 in the past 52 weeks, though shares have since pulled back to $3.46. GNW market cap has remained high, hitting $2.10B at the time of writing, giving it a price-to-sales ratio of more than 0.

Genworth Financial Inc. has earlier disclosed the details of its pending transaction with China Oceanwide Holdings Group Co. Ltd. Genworth and Oceanwide agreed to an additional interim milestone whereby Oceanwide would confirm by August 31, 2020, its progress towards funding the transaction. GNW said that Oceanwide has clearly explained the funding plan an now there is no need to terminate the merger agreement.

If we look at the recent analyst rating GNW, Wells Fargo resumed coverage on GNW shares with a market perform rating and a $3.50 price target, which implies room for 0.04% upside momentum this year.

MetLife Inc. (NYSE: MET)

MetLife Inc. (NYSE: MET) last closed at $39.15, in a 52-week range of $22.85 to $53.28. Analysts have a consensus price target of $45.27. MetLife Inc. (MET) has traded up 71.33% from its 52-weeks low and traded down -26.52% from its 52-weeks high. Looking at its market capitalization, its market cap hit $34.67 billion at the time of writing. Its Q2 operating Margin of 2020 missed Zacks consensus estimate as it has reported the operating earnings of 83 cents per share.

Aflac Incorporated (NYSE: AFL)

Aflac Incorporated (NYSE: AFL) stock soar by 2.49% to $37.86. The most recent rating by RBC Capital Mkts, on March 20, 2020, is at a Sector perform. Aflac Incorporated (AFL) announced it will participate in the virtual KBW Insurance Conference on September 9. Aflac has celebrated the 25-year commitment to helping families facing childhood cancer during national childhood awareness month. Its market capitalization has remained high, hitting $26.34 billion at the time of writing.

Prudential Financial Inc. (NYSE: PRU)

Prudential Financial Inc. (NYSE: PRU) last closed at $69.71, in a 52-week range of $38.62 to $97.24. Analysts have a consensus price target of $71.36. Prudential Financial Inc. (PRU) has announced an investment of $140 million in the Dayton Power and light company. Prudential Financial market capitalization has remained high, hitting $26.86 billion at the time of writing.

CNO Financial Group Inc. (NYSE: CNO)

CNO Financial Group Inc. (NYSE: CNO) stock soar by 2.92% to $17.27. The most recent rating by Piper Sandler, on September 01, 2020, is at an Overweight. CNO Financial Group Inc. and Bankers Life disclosed it is giving assistance to the Alzheimer’s Association this year with $332,000 for Alzheimer’s care, education, and research programs. CNO Financial has a market capitalization of $2.38 billion at the time of writing.

Lincoln National Corporation (NYSE: LNC)

Lincoln National Corporation (NYSE: LNC) rose 7.15% after gaining more than $2.55 on Friday. Lincoln National Corporation (LNC) announced that it will participate in Keefe, Bruyette & Woods Virtual Insurance Conference on September 9, 2020. It has a total market capitalization of $6.89 billion at the time of writing.

Unum Group (NYSE: UNM)

Unum Group (NYSE: UNM) Shares headed rising, higher as much as 8.21%. The most recent rating by BofA/Merrill, on June 01, 2020, is at an Underperform. Unum Group (NYSE: UNM) stock has fluctuated between the low of $9.58 and a high of $31.32. Unum Group market capitalization has remained high, hitting $3.74 billion.